Since I read
Moneyball: The Art of Winning an Unfair Game by
Michael Lewis, my fascination for statistics has grown. This fascination, plus my background as a Communications Engineer, led me to the Nigerian Communications Commission (NCC) website to check the Operator Statistics for Glo, MTN, Airtel and Etisalat for January to June 2013.
And I found something.
The table below is from the NCC website. It shows the number of active internet subscriptions for each Mobile Operator from February 2013 to June 2013.
Can you notice anything about it?
If you cannot still see it, I'll explain. From right to left, it shows:
- Airtel had 8.2 million active internet subscriptions in May 2013 and 9.3 million in June 2013. A respectable increase of 13.8%.
- Etisalat had 5.18 million active internet subscriptions in May 2013 and 5.17 million in June 2013. Slight decrease of 0.13%. Not terrible.
- MTN had 24.4 million active internet subscriptions in May 2013 and 24.6 million in June 2013. An increase of 0.78%. Fair.
- Globacom had 351,263 active internet subscriptions in May 2013 and 9.1 million in June 2013. An increase of nearly 2500%.
Here's how it looks on a graph.
Looking from May 2013 to June 2013 in the graph above, you can see the massive growth of the light-green part of the bar for June.
Alright. How does a Telecom Operator add over 8 million Active Internet Subscribers in just One Month?
Innovative Marketing? Free Internet?
I do not claim to know all that goes on in the Telecoms Industry, but I sure do keep myself informed. Yet, I can't explain it.
So, how do you think it happened?
PS: You can find these graphs on the NCC website
here. When you're at the webpage, click on
"Internet Subscriber Data (July 2012 - June 2013)". Visit using a JavaScript enabled browser.